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Additional rating questions report
Additional rating questions report
Alex Bitca avatar
Written by Alex Bitca
Updated over a year ago

Your survey templates can hold up to 50 survey questions and if among those questions you have rating ones, then they will be displayed within your campaign reports on the Dashboard and in campaign report pages.

What questions are being displayed in the report?

The report will show additional questions from the survey template that is currently assigned to the campaign, and also the questions from the survey template selected as a reminder survey, but only if the reminder survey option is switched ON in your campaign.

Basically, what happens is that the report will pull questions from the campaign's main and reminder templates and will show the full list of questions in the report. However, there are a few nuances to keep in mind:

  • If you've selected the main template as the reminder survey template, then only questions from that template will be displayed in the report.

  • If your main template and the reminder templates are different, then the report will display a total number of questions from both templates.

  • If you need your main and reminder template to be largely identical, but maybe one of them should have, for example, an extra question (or a question less), then you can display clone your main template, and assign the clone as the reminder survey. During the cloning process, survey questions from both survey templates are treated as the same question, while questions added afterward are unique per template.

If you're unsure what question was pulled from what template in the report, then you can simply access the (i) tooltip element next to the question's title and this will show you the name of the template or templates where this question is stored.

How to see all additional questions in the report?

On the dashboard, the additional questions are hidden by default and you need to click the "View all rating questions" link to unfold the campaign report widget and see them.

NOTE: On the campaign's report page, though, the questions are always unfolded.

But you can choose to always show one, a few, or all additional questions always visible, even in the folded mode.

To achieve this, you will need to access your survey template in editor mode, and next to the additional rating question that you'd like to see always unfolded in the report click the [...] menu button and choose the "Mark as starred" option.

Once you do so, the question will literally have a star displayed. All questions with stars are shown in the report on the Dashboard in an unfolded view.

Understanding the data from the report

Each additional question in the reports includes the following elements:

  • Metric: show the metric of the additional rating question. It's important to point out that even if your survey campaign is overall, let's say, NPS, you can have additional questions in different metrics.

  • Question's title: when you create an additional question in your template, it is given a generic title such as "Rating (CSAT)". But you can access the question's [...] menu from the template editor and edit the title to something more meaningful.

  • Score: this is this particular question's score, which is calculated based on all the answers this question received. Please keep in mind that if a person answers the survey twice or more, the score is calculated based on a respondent's last answer, identically to how we calculate all scores on the Dashboard.

  • Score dynamic: this shows you how the score changed during a specific date range that you can adjust in your "Comparison range" filter from the top menu.

  • Respondents' distribution: this shows you how many of the respondents left a positive, neutral, or negative answer to this question. And this is also calculated based on a respondent's last answer only.

  • Seen: this shows you the number of times this particular question was seen. As an insight, the lower the "Seen" number, the higher the chance that people are quitting the survey before reaching its end. Please keep in mind that if this question was added later than the other questions in the survey, then its "Seen" stat may differ and look inconsistent with other questions' "Seen", and that's because we're counting the stat from the moment the question was added to the template.

  • Answered: this shows you the number of times this question was answered. As an insight, if a question has a higher "Seen" number than "Answered" then there's a high chance that people are skipping this question. Please keep in mind that if this question was added later than the other questions in the survey, then its "Answered" stat may differ and look inconsistent with other questions' "Answered", and that's because we're counting the stat from the moment the question was added to the template.

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